Last year Applegate took to the road in a decked-out school bus to meet face-to-face with the people who served as the engine behind the Real Food Evolution and helped companies like ours grow in the process! In each city we visited, we brought an element of Food, Art and Play by giving away free organic grass-fed beef hot dogs, brightening communities with murals, engaging kids with creative activities and providing people with a space to kick back and listen to some local music. Check out the map to see if we visited your neighborhood! If we haven’t come to your area, drop us an email letting us know why we should add your town as a stop this year at tourstop@applegate.com
Suggested visits:
Bev K. The Paramus Run, a community event that draws about 1,200 adult runners and 250 children would like to have your company represented at our race. Most runners are very food conscious so I think this would be a good event for your marketing.
Jennifer O. This past summer, Millbury hosted its very first farmer's market. Wwe will be celebrating our bicentennial next year! It is a beautiful New England town, but it would be more beautiful if the only supermarket in town (a family-owned store) carried all of your products.
Elaine H. Although you came close to WI on the 2011 tour, you didn't make it into our neighborhood. Milwaukee is a good stop - it is on Lake MI and has a great festival grounds for an event. Also, there is great urban farming development there, inspired by Growing Power owner Will Allen. The whole idea of healthy, wholesome food, especially for urban centers is very important.
Elizabeth B. I noticed you are on tour! That is awesome! Please include Thyme & Season Natural Market in Hamden, CT as one of your tour stops. I work there, and we have been around for 15 years with an ever expanding customer base. We frequently have events such as Gluten Free day, Local Products Day, Picnic Day, Vegan Day (probably not applicable), and Fair Trade Day, amongst others, where we sample relevant products and have freebies and educational sessions for customers. We'd love to make you part of that!
JW P. Applegate is our number one sales of package meats at our Reno Whole Foods Market. The sale of your product has been up by at lest a third since last year. A little attention could add to our growth, and more sales for you.
Matilde N. I discovered your products in Miami, FL when I started searching for healthier alternatives for bacon. Since, I have begun purchasing Applegate ham, turkey, hot dogs and cheese. When I moved to Durham, I was concerned about being able to get my hands on Applegate products. I'm glad I was able to find them. I absolutely love that you are a socially responsible company and that's why I am willing pay more for your products. I would love for you to tour Durham. From what I can see, these people are a good bunch: a welcoming community, supportive of health and the environment. I'm sure they would welcome the Applegate tour bus!
Vickie M. I am the Program Director at Community Health Action Network a non-profit organization in the high desert region of Southern California. Our county, San Bernardino County, is the second largest county in the United States and has one of the highest rates of diabetes and childhood obesity rates in the country. One of the purposes of our organization is educating low-income families and other at-risk individuals in our community on how to eat better. As you can imagine, it is an uphill battle! People automatically associate “healthy” with bland, tastelessness or time-consuming, arduous food preparation. We need food companies like Applegate to join us in our campaign in helping to convince people that good food CAN be flavorful, convenient and fun to prepare! We are planning a series of Healthy Lunch Hour and healthy Bar-b-que events for the upcoming year.
Please put us on your tour stop!
Annette F. You guys should make a tour stop in South Florida. Your products have starting popping up in many mainstream stores! There are so many natural, organic, paleo, healthy people here in Miami - Ft Lauderdale area...come visit us!!
September 17th & 18th, 2011 Santa Monica, CA www.goodfoodfestivals.com/santamonica/good-food-festival/ Come experience the Good Food Movement first hand with chef demos from LA’s finest restaurants, nationally significant speakers, workshops for every interest, a Localicious Gala, street fair and much more! Join us and enjoy Good Food at the Applegate tent for an Applegate Great Organic Hot Dog. T-Shirts will be given away and awesome coupons will be available too!
September 24th & 25th Oakland, CA www.eatrealfest.com/ Come enjoy your favorite street foods, all with tasty, local, and fresh ingredients. Find your inner urban homesteader with our D.I.Y. food fun, backyard farmers, and food craft contests. Don’t miss the food skills demos, live music, lit fest, and Flying Knives butchery contest.
September 8 2011 National Archives Washington, DC www.lunchlinefilm.com As part of the What's Cooking, Uncle Sam? exhibit on the government’s effect on the American diet, the documentary Lunch Line is being shown to highlight the National School Lunch Program.
May 1 2011 Merriweather Post Pavilion Columbia, MD www.sweetlifefestival.com The Sweetlife Festival is an annual celebration of flavorful music, wholesome food, and thoughtful living. A festival with a soul, the day will not only rock you with top national talent, but will delight your tastes with delicious and hearty grub from local farmers, and sing to your conscience by vowing to be a carbon neutral event.
May 4 2011 West End Cinema Washington, DC www.westendcinema.com The documentary Lunch Line takes a new look at the school lunch program by exploring its past, its current challenges, and its opportunities for the future. The National School Lunch Program began in 1946, and now, more than 60 years later, the program feeds more than 31 million children every day. In the film, leaders from all sides of the school food debate, including government officials, school foodservice experts, activists, and students, weigh in on the program and discuss ways to continue nourishing America’s children for another 60 years.
May 7-8 2011 Dupont Circle Farmers Market Washington, DC
July 20-23 2011 Ann Arbor, MI www.artfair.org Established in 1960, the Ann Arbor Street Art Fair is the Original of the now four award-winning Ann Arbor Art Fairs: The Ann Arbor Street Art Fair, The State Street Area Art Fair, The Ann Arbor Summer Art Fair and Ann Arbor’s South University Art Fair. Together, the fairs attract over 500,000 attendees from across the nation.
August 5-7 2011 Grant Park Chicago, IL www.kidzapaloozablog.com The Kidzapalooza Festival was created by Tor Hyams of HyLo Productions in partnership with Perry Farrell and his Lollapalooza Festival. To expose children to messages of kindness, happiness, respect and self-discovery through a concert/festival that their parents are not only comfortable with, but will enjoy as much as their kidz.
It’s Demo Del here! Can you believe it, I’ve been working at Applegate for over 5 years?! I was actually quite overweight when I took the job here and it’s only because I learned more about food and nutrition through Applegate that I’ve lost over 65lbs! Now I come to stores near you to help you learn how to cook healthy recipes that you (and even your kids) will love. Even if you have food allergies or sensitivities, I’ll show you that it doesn’t have to be hard at meal time! I look forward to meeting you at one of our Applegate events for some tastings and giveaways!
May 12
Stop&Shop/ 350 S. Broadway -Tarrytown, NY/ Item sampled: Our delicious sliced deli meat
Kroger/ 3959- A Lavista Road -Tucker, GA/ Item sampled: Our Super Natural Beef Hot Dog
Kroger/ 3330 Piedmont Road, N.E. -Atlanta, GA/ Item sampled: Our Super Natural Beef Hot Dog
Kroger/ 725 Ponce De Leon Avenue -Atlanta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 5341 Highway 20 S -Convington, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 910 Athens Highway -Loganville, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 1225 Caroline Street -Atlanta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 4357 Lawrenceville HWY -Tucker,GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 1670 Scenic HWY SW -Snellville, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 3035 Centerville Highway -Snellville, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 3871 Peachtree Road, N.E. -Atlanta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 4753 Atlanta Highway -Loganville, GA/ Item Sampled: Our Super Natural Beef Hot Dog
MAY 13
Kroger/ 3139 US Highway 278 N -Convington, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 1700 Monroe Dr. -Atlanta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 4920 Roswell Road -Marietta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 4002 Stone Mountain High -Snellville, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 3700 Salem Road- Covington, GA/ Item Sampled: Our Super Natural Beef Hot Dog
MAY 18
Kroger/ 4880 Lower Roswell Road -Atlanta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 1227 Rockbridge Road -Stone Mountain, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 4915 Flat Shoals Parkway -Decatur, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 2960 Shallowford Rd. -Marietta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
MAY 19
Kroger/ 101 Fairview Road -Ellenwood, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 6625 Highway 53 East -Dawsonville, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 3162 Johnson Ferry Road -Marietta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
MAY 20
Kroger/ 1745 GA-138, SE -Conyers,GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 3000 Old Alabama Road -Alpharetta, GA/ Item Sampled: Our Super Natural Beef Hot Dog
Kroger/ 227 Sandy Springs Place -Sandy Springs, GA/ Item Sampled: Our Super Natural Beef Hot Dog
MAY 26
Schnucks/ 5055 Arsenal -St. Louis, MO/ Item Sampled: Our Gluten Free Nuggets
Schnucks/ 2712 Godfrey -Godfrey, IL/ Item Sampled: Our Gluten Free Nuggets
Schnucks/ 2801 Chatham Rd. -Springfield, IL/ Item Sampled: Our Gluten Free Nuggets
Schnucks/ 2601 N. Mulford Rd. -Rockford, IL/ Item Sampled: Our Gluten Free Nuggets